To tell the truth, the quality of life as a bartender wasn’t great. How did you end up in this role and how has being a bartender in the past helped you to grow as a Brand Ambassador? I take part in all the decisions concerning brand development, training and masterclasses, events organization, and cocktails creation. Brand Ambassador experiences might differ a lot, where you’re not only the face of the brand but also, like in my case, a huge part is taken by sales and marketing. I specialized in bartending reaching the Head Bartender position at prestigious 5-stars hotels such as the World-renowned Claridge’s in London, where I also had the chance to distill my own gin using the rotary evaporator.īroken Clock is an independent brand of The Hidgate ltd, with a modestly sized team but a great passion. In my background, I also have a bachelor's degree in communication connected with arts and cinema and years in events organization in Rome. I had the chance to work for different types of places, from clubs to Michelin-starred restaurants. I have 15 years of background in the hospitality industry between Italy and London, in which I covered many different roles, all very helpful to have a full understanding of the whole mechanism. ] Can you tell us a little about yourself and your role as a Brand Ambassador at Broken Clock Vodka? In North Yorkshire, it is distilled in a traditional copper pot still and is infused with slowly ripened apples along with botanicals from the garden which makes it a perfect base for cocktails. Inspired by English country garden at Shandy Hall Broken Clock Vodka is a sophisticated yet playful spirit that is crafted by time in North England using traditional 18th-century ingredients. He has worked behind the bars of high-end hospitality establishments in London, mixing and serving remarkable drinks. Born in Northern Italy, Massimiliano moved to London and started his career in hospitality as a waiter. Massimiliano Uccellatori is the Brand Ambassador of Broken Clock Vodka, an award-winning English vodka.
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