![]() ![]() ![]() Overstocking of merchandise can be overwhelming to the customer and they can "assume" your store is messy merely because of the volume of merchandise. Shipping boxes, pallets, rolling racks, shipping materials.anything needed for the operation of the store should be out of site or neatly stored away from the traffic flow in the store. Not only should it say "squeaky clean" to your customers but it also should say something about how you value your employees and their comfort level. ![]() If you have a back stock area, keep it closed to the customer's eyes!Ĭustomers should be able to use your restrooms. 80% of a customer's buying decision happens in a fitting room. If the customer uses a fitting room, keep it spotless. Make those areas a priority of cleanliness. Make it a priority to dust and use glass cleaner every morning after vacuuming.Ĭustomers notice the majority of "merchandising" between their shoulders and knees. Is the glass clean and free of fingerprints? Customers will make the assumption if the front door is dirty the rest of the store may be the same. Is the parking area clean of litter and brightly lit? Is the entrance clean and inviting with a trash receptacle available? You may have fabulous merchandise to sell, but if you give the customer even one reason to assume that store cleanliness is not a priority, they will take their wallets elsewhere. Retail Customer Service: The Importance of Cleanliness ![]()
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